VIDEO: Higgins the Pug Needs a Valentine! Could Your Dog Be a Match?

This Valentine’s Day, we need your help to find a date for our very special friend Higgins.

He’s been alone as long as we can remember and has yet to find true (puppy) love. Does your pooch have what it takes to teach this old dog new tricks?

Submit a photo of your dog to facebook.com/hwbpapparel and tell us what their perfect date with Higgins would look like. Whether your dog is male or female, large or small you can enter. After all, love is blind.

The winner will receive a gift bag, courtesy of HWBP, along with the best prize of all, Higgins’ eternal love.

Higgins is the face of the Toronto clothing label, HWBP. And now a little about Higgins. Higgins is a 10 year old pure bred pug of gentle nature and modest girth. The offspring of Elvis and African Queen, he has always been a little different from other dogs. Growing up he preferred rides in the convertible to mundane walks. He preferred steaks to lowly dog food. He has a wardrobe most grown men only dream of and has even been known to get massages. He enjoys eating cheese in his spare time.

HWBP has a larger purpose however. HWBP is giving 10% of each purchase to ElderDog. Their goal is twofold. On the one hand, they work to enable older adults, living at home and with challenges affecting dog care, to continue to benefit from their relationship with their canine companions. On the other, they work to aid older dogs who have lost a human companion due to a residence change, illness or death and are left without a caregiver.

No wonder HWBP stands for Higgins Would Be Proud.