Americans spend nearly $400 million on pet costumes each year

Friends making fun of you for costuming your dog? Well, at the rate of growth in the pet costume industry, you won’t be considered weird for much longer! (Well, not for putting a costume on your dog at least.)

Each year, the National Retail Federation conducts the Halloween Consumer Intentions and Actions Survey. For each of the 10 years that the NRF has conducted their survey, pet costume spending has been on the rise. Both the amount of people dressing their dogs and the amount of money they’re spending to do it are increasing.

According to the survey, the top ten pet costumes are:

1. Pumpkin
2. Devil
3. Hot Dog
4. Cat
5. Bee
6. Ghost
7. Action/Superhero
8. Witch
9. Bowties/Fancy Collars/Bandanas
10. Superman

Aside from the most popular, traditional costumes, pop culture plays a big role in helping pet parents decide how to dress their furry family. Star Wars characters, political figures, athletes. Also expected to be a big hit this year are pop icons like Lady Gaga, Katy Perry, Michael Jackson, and Marilyn Monroe.

Are you dressing your dog for Halloween this year? Tell us about your best friend’s costume in a comment below!

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